A really great salon experience depends on a lot of different factors. From the service quality to the products used, every single thing adds up to customer satisfaction in a service industry like a beauty parlour. Above all, the impression your staff makes on the visitors can make or break your business.
One of the best ways to create a solid impression on people aside from the service you provide is the clothing. That is where beauty uniforms worn by your staff comes in. They help you create a stylish brand image in front of your customers. Keeping its importance in mind, how do you go about choosing the right uniforms? These five tips will help you out.
Keep the job description in mind
One of the best ways to ensure the uniform you buy is worth the money spent is to keep comfort as the prime factor. A typical workday for a beautician will see him or her on the floor for a long time. As such, the uniform you get for your staff should be comfortable to wear throughout the day.
Choose a fabric that breathes
The fabric of the uniform plays a huge role in how comfortable and practical it is. For a beautician, spills and stains are common almost every day. Therefore, you need clothing that does not soak spills fast and can breathe, and can be worn in any season.
Colour retention is the key
It is common knowledge that a lot of work in a salon requires the use of a bleaching agent. There is also regular contact with a variety of chemicals. All of this can cause fabric colours to fade over time with multiple times. Therefore, you need uniforms that are bleach-proof and fade resistant.
Focus on a long-term investment
Durability is a factor in everything we buy. Your salon uniforms are no different. Instead of spending on maintenance or replacements, it is better to get clothing that is durable and long-lasting. Moreover, make sure the fabric is low-iron so that your employees don’t need to worry about ironing when they are hurrying for work.
Include practicality as a factor
Having embellishments is not really the definition of practicality for a beautician. When choosing a uniform make sure the design is airy, stylish, and practical. However, it also needs to resonate with their profession, your salon, and its brand.
The right clothing can make the best impression. This applies to all professions, including a salon. Therefore, you need to choose the uniform with care, and the five tips given above will help you do just that.