German luxurious fashion brand MCM has revealed a collaboration with footwear company Crocs and the brand Mega Crush Clog. It comes featuring a campaign starring the actress Lindsay Lohan.
This limited edition MCM X Crocs Mega Crush Clog is a unique fusion of the designs from both brands elevating the clog to the distinctive style of Crocs. The German fashion house drew inspiration from its Fursten Belt Bag.
In the press announcement, MCM said the collaboration offers “an unique aesthetic that comes by the flexibility of motion and expression. The MCM vision of unisexual, timeless and non-seasonal design and Crocs their DNA of creativity comfortable and enjoyable”.
It is available in two distinct colorways that include white, black, and gold, as well as silver and white; the platform clog comes with a zip-lock bag that can be put on to the exterior of each pair or used to wear as an additional accessory. It also includes other personalization options using brand-new Jibbitz charms, such as the MCM logo. Additionally, the lower portion of the clog is decorated with the Visetos strap that features iconic Stark studs.
MCM X Crocs Mega Crush Clog Credits: MCM
To launch this collaboration, MCM has tapped actor Lindsay Lohan to star in the campaign, which depicts an alternate universe in which virtual meets natural. Filmed in front of Dubai’s towering skyscrapers, The campaign features two iconic images alongside Lohan and Cognac of MCM’s Visetos Trunks and the brand-new Mega Crush Clogs.
In her remarks on the video, Lohan declared: “I was honored to be approached by MCM to be a part of the latest MCM collaboration Crocs. The brand new MCM x Crocs Mega Crush is equally fun and elegant.
“The shoe blends fashion as well as versatility and comfort. All essential to me when deciding on the ideal style accessory. It was an added feature to shoot in Dubai where I consider my home. I hope you like the images just as much as I did!”
This limited edition MCM X Crocs Mega Crush Clog will be sold in certain MCM stores, on the Internet, and through select wholesale partners worldwide.